ABOUT THE BLOG
Haute Bohème is a visual journal created by Jormi Graterol, to share her adventures and experiences about her passions in life: fashion, art, technology, travel, and lifestyle. She considers herself as a nomad, she loves to travel around the world and try new things everyday, that keeps her alive and inspired to create new things. Her studies in fashion design, her artistic qualities plus her experience in the luxury industry in New York city shaped her aesthetic, the one that she calls “Haute Bohème”
Haute Bohème is an eclectic aesthetic and lifestyle that follows the pursuit of a creative life, a creative spirit. The “Haute Bohème” seek to erase the difference between work and pleasure, and their living spaces reflects that lack of boundaries. Is nomad by heart, artistic, and free spirit. They can live part of the year in a New York studio, then on a gallery in Paris, on a boat during the summer and wandering during the winter. They love technology. They can be designers, bloggers, boutique owners, young entrepreneurs, collectors, curators, artists, chefs, consultants and dreamers. Their travels, outfits and living spaces inform their eclectic style
Jormi Graterol is a Venezuelan Fashion Designer & Digital Director based in New York City, specialized in providing solutions within luxury fashion, art and lifestyle markets. Since her arrival to New York, Jormi has strengthen her expertise in Social Media Management, Brand Development and multiple Digital Marketing Solutions for an elite list of clients from Latin America, Asia and USA. Last year she introduced herself to another NY area, where she served as Art Curator and PR Director for renowned worldwide artists.
She is currently working as a freelance consultant in fashion, art and technology as well as investing time in broadening the horizons of her homonymous label. She holds a BFA in PR & Advertising as well as Fashion Design from Parsons School of Design.