By Phillip D. Johnson
DEVELOPER MOSES BENSUSAN SELECTS SOUTH BEACH PIONEER AS EXPERT AUTHORITY FOR BRANDING, SALES & MARKETING OF HIGHLY ANTICIPATED HOLLYWOOD BEACH VILLAGE PROJECT
MOSES BENSUSAN, developer of COSTA HOLLYWOOD CONDOMINIUM RESORT in Hollywood Beach, announced the addition of MICHAEL CAPPONI, a Miami-based construction mogul and hospitality industry savant, to the development team. Capponi – regarded as a South Beach pioneer with a distinguished record of creating highly coveted in-demand hospitality ventures, real estate projects and destinations – will play a key role in the branding, sales, marketing and development of strategic partnerships for COSTA HOLLYWOOD. He will also help to develop and launch more than five restaurants, lounges and high-end retail encompassing the ground floor of the oceanfront development’s HOLLYWOOD BEACH VILLAGE location.
Located at 777 NORTH OCEAN DRIVE, HOLLYWOOD BEACH, FLORIDA, COSTA HOLLYWOOD CONDO RESORT AT HOLLYWOOD BEACH VILLAGE is a luxury resort and high-end retail-shopping district slated for completion Spring 2015. Designed as an urban beachfront oasis by project director PAULA VILLABONNA and ARCHITECT HAMED RODRIGUEZ, Costa Hollywood will rise six stories to feature 307 fully furnished turnkey “smart units” available in studio, one- and two- bedroom formats (with terraces and views of the ocean and the intracoastal; a rooftop infinity pool and romantic courtyard; entertainment lounge area and an on-site holistic spa and gym as well as boutiques and restaurants within arm’s reach). Priced from $250,000 to $800,000, units range from 400-square-feet to 1,500-square feet with terraces that offer views of the Atlantic Ocean and Intracoastal Waterway.
All units will feature luxury furnishings styled by MV ARCHITECTURE & INTERIOR DESIGN, energy-efficient appliances, and Apple’s state-of-the-art smartphone compatible home system, which includes a menu of interactive features such as housekeeping service requests, in-room dining, spa reservations, electronic concierge, in-room TV, and video on demand.
First-class amenities include a rooftop infinity pool and romantic courtyard, entertainment lounge area and an on-site holistic spa and gym, optional butler service, an automated valet parking system, and on-site retail and fine dining.
“Costa Hollywood is the vanguard for a ‘new-look’ City of Hollywood Beach, one that offers a trendy, luxury lifestyle experience without sacrificing family friendly sensibility,” said MOSES BENSUSAN, developer of COSTA HOLLYWOOD and CEO OF LIBERTY GRAND, LLC. “Michael knows the ‘secret sauce’ as he calls it – ambience, energy, big name people – required to create a new in scene. We couldn’t be more thrilled to have him as a partner in this project and in the transformation of this beautiful city.”
Prior to his involvement with Costa Hollywood, Capponi established a name for himself in the early ’90s on Miami Beach. After helping spawn nightlife on the now iconic South Beach, he became famous for promoting venues such as Warsaw, Amnesia, B.E.D. and LIV. In 2004, Capponi joined forces with Gregg Covin and architect Chad Oppenheim to create Ten Museum Park, a 50-story 200-unit crystalline structure in Downtown Miami. In January 2010, following a visit to earthquake-stricken Haiti, the nightlife impresario turned humanitarian launched a tourism enhancement project in the quaint southern coast town of Jacmel, during which he collaborated alongside designer Donna Karan and tennis star Venus Williams.
“I see Hollywood Beach Village as the new ‘South Beach’ entertainment district for this zone. There are more than 200,000 people between Aventura, Golden Beach and Hollywood that will be thrilled to see the changing landscape,” says Capponi. “The key ingredients are in place for Hollywood Beach to experience a boom not unlike Brickell experienced in the ’70s. Start with the foundation, a beachfront address with a world-famous boardwalk; add modern, exciting developments in Costa Hollywood, Margaritaville Hotel, and H3 at Hollywood Station; the relocation of Invicta Watch corporate headquarters brings a splash of big business; top that with improvements to infrastructure such as the State Road 7 roadway project and the new Port Everglades intermodal container transfer facility, and the end result is a powerful cocktail.”
The Sales Gallery is located at 201 North Ocean Drive, Hollywood Beach, Florida. For more information, visit www.costahollywood.com or call 954.239.8383.